Duct Tape Marketing Blogs & Blog Posts
Blogs on duct tape marketing
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Latest Blog Posts on duct tape marketing
- The Marketing Funnel using Six Sigma DMAIC Methodology by Business901 on Nov 25, 2009
If you search Google, there are 88,800 thousand images for the marketing funnel and 38,100 for the marketing hourglass depicted. All having a little different twist going from the Duct Tape Marketing Know, Like and Trust to the Awareness, Consider, P...
- Have you ever forgotten the obvious – Duct Tape Marketing by Business901 on Nov 23, 2009
Have you ever forgotten the obvious? I do not believe that I have ever featured Duct Tape Marketing: (The World’s Most Practical Small Business Marketing Guide) Book on my blog. It has sold over 50,000 copies in hardback, paperback and Kindle e...
- BTW r u tweeting ur customers http://ow.ly/EkP9 by Business901 on Nov 22, 2009
Do you know what that means! If you don’t you should seriously consider taking the Social Media Training that I have been hyping the last few days. The other day in a tweet I saw this statement: “I showed my Dad how to turn on the compute...
- Why Social Media is so Lean by Business901 on Nov 21, 2009
Wikpedia: Lean is basically about doing the right things, to the right place, at the right time, in the right quantity while minimizing waste and being flexible and open to change. Lean actually got its name from the best selling book, The Machine Th...
- Social Media is here to stay, be ready by the 1st of the year! by Business901 on Nov 19, 2009
IF YOU WANT TO BE ONLINE, YOU NEED TO LEARN ONLINE Social media is all the rage and it’s here to stay. Maybe you’ve heard about it; maybe you’ve embraced it. Ultimately, it’s important that you understand how to use and integr...
- Steps to creating your Need Statement by Business901 on Nov 4, 2009
The other day, I discussed Your Marketing Vision should define your Customer’s Core Problem, but how do you go about doing it. A simple exercise that I found useful was depicted in the book: True Purpose: 12 Strategies for Discovering the Diffe...
- Your Marketing Vision should define your Customer’s Core Problem by Business901 on Nov 3, 2009
Today’s products and services reflect greater marketing segmentation. As you know, I use the Duct Tape Marketing Hourglass as The Pillar of the Lean Marketing House™ but there is no universal terminology, it is just convenient to stay with on...






