High Tech Blogs & Blog Posts
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Latest Blog Posts on high tech
- VAR vs. Retail Distribution in Software and Technology Markets by Morettini on <High Tech> Management on Nov 9, 2009
There is much talk in the software and technology industry about distribution through the "Channel". Generically that means selling through some type of a third party company, rather than selling directly to the end customer. But in reality...
- Startup Mistakes by Software and Tech Companies by Morettini on <High Tech> Management on Sep 15, 2009
Starting a company, any kind of company is the hardest thing to do in business. Sez me. It's also one of the most rewarding and fun, if you're built for the startup experience--though not everyone is. Technology startups have their own unique chall...
- Compensating the High Tech Sales Force by Morettini on <High Tech> Management on Aug 17, 2009
A very controversial topic within many software and other tech companies is how to best compensate the sales force. How much is required? How much is too much? What's the best mix of salary and incentive comp?If you've read anything I've written befo...
- Who Are The Best Candidates for Liposuction Procedure ? by Home Fitness Body on Jul 7, 2009
It is a safe assumption that everyone on the planet wants to look their very best. Although it may be for drastically different reasons, there is a need for people who look as if they had just had a makeover most of the time. Luckily, there happen to...
- White Papers in the High Tech and Software Marketing Mix by Morettini on <High Tech> Management on Apr 15, 2009
There are many marketing methods in Software and IT marketing that can be appropriate in some, but not all situations. I'd put White Papers in that category. The term "white paper" is a broadly used term, and can mean different things to different pe...
- The Future of Venture Capital Funding in High Tech by Morettini on <High Tech> Management on Mar 2, 2009
Like almost every aspect of the current economy, Venture Capital Fundings of High Tech and Software startups are way down.There is pressure on virtually every segment of our economy, and the worldwide financial system is in by far the greatest disarr...
- Inside TeleSales versus Outside Sales in Software and High Tech Companies by Morettini on <High Tech> Management on Feb 5, 2009
There are many ways to deliver your software and technology products to the market. For example, one and two step distribution through third party channels, direct marketing/sales over the Internet, OEM relationships and many variations of these, as...
