Posts By Mary Schmidt Blogs & Blog Posts
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Latest Blog Posts on posts by mary schmidt
- The First Three Things I Do Every Morning by Lip-sticking on Nov 20, 2009
By Guest Blogger, Mary Schmidt, Marketing Troubleshooter From my "match your marketing tactics to your (best) customers" file Admit it – were you anxiously awaiting this to pop up in your RSS feed? Are you waiting in breathless anticipation to the...
- Researching the Women's Market - What They Leave Out by Lip-sticking on Nov 13, 2009
Raise your hand if you: a. are over 50. b. are happily single; c. weren't born a female; d. aren't a mother; e. aren't heterosexual; f. some combo of a-e. Oops! You're invisible (right along with me and most of my friends.) By Guest Blogger, Mary Sch...
- Are You Showing Your Face on Facebook? by Lip-sticking on Nov 5, 2009
…or another unsightly part of your anatomy, further south? By Guest Blogger, Mary Schmidt, Marketing Troubleshooter People are still figuring out how to use FB in their business. And, I think it can be a valuable tool, depending on your industry an...
- I'm Not A Social Media Expert by Lip-sticking on Oct 23, 2009
By Guest Blogger, Mary Schmidt, Marketing Troubleshooter Recently Yvonne asked - via FB - what terms we preferred when talking about social media - did we grok and rock with "social media expert" for example. My reply (as regular readers would know)...
- The Best Time To Change - When You Don't Need To by Lip-sticking on Oct 16, 2009
By Mary Schmidt, Marketing Troubleshooter It's that time of year - I can almost guarantee I'll get at least one phone call from a panic-stricken local biz owner needing help RIGHT NOW to CHANGE their whole marketing strategy because they're in troubl...
- "Middle Class Housewives Don't Want..." by Lip-sticking on Oct 9, 2009
By Guest Blogger, Mary Schmidt, Marketing Troubleshooter NYT: Conde' Nast Closes Gourmet - "In choosing Bon Appétit over Gourmet, Condé Nast reflected a bigger shift both inside and outside the company: influence, and spending power, now lies with...
- The ONLY Way to Market to Women Online by Lip-sticking on Oct 2, 2009
By Guest Blogger, Mary Schmidt, Marketing Troubleshooter Michele Miller gave the top tip this week, which is....PUT YOUR PHONE NUMBER ON EVERY PAGE (upper right corner). But, be prepared - it's likely if you ask your web designer to do this - he or s...
