GenerationO Marketing Blog
Blog URL http://www.generationomarketing.com/resources/blog1.php
Located Los Angeles, California USA
Tags marketing, sales, web2.0, leads, pr, telemarkeitng, automation, strategy, PPC
Directed toward marketing professionals and marketing minded individuals. We will discuss the changes marketing in general is going through, difficulties we are facing in our profession, and much more.
Latest Blog Posts
- Outsourcing your email marketing activities in some cases a wise option on Nov 18, 2009 in Welcome
When is it a wise option? That would depend on several things such as tools, budget, average deal size, company size, timeframe, resources, size of database, complexity of systems and programs, and future activities planned. In order to manage your...
- Email Versus The Phone! Which one is winning in business and why? on Oct 28, 2009 in News
I seem to hear all the time that we are the wired generation where everyone is isolated, do not interact the way they used to, communicate by texting, email, youtube, facebook, twitter, IM, etc. and no longer pick up the phone and call one another. I...
- The Great Divide Between Sales and Marketing – the shift of the nurturer on Aug 31, 2009 in Welcome
We all know that there is a problem between sales and marketing. Some organizations have less problems than others but in general there is a problem. Today I thought we could talk about what caused these problems. Everyone always talks about what mar...
- How to Select a Marketing Automation System on May 18, 2009 in News
One of the most frequent questions I get from fellow marketers, prospects and clients has to do with “How to select a Marketing Automation System”. While there were only a couple of these systems available three or so years ago, today t...
- Lead Scoring at its best on May 4, 2009 in Welcome
Lead Scoring at its best. Lets start with, what is lead scoring? Lead scoring is the method of assigning a numerical value to responses gathered during the lead qualification process. Why should you do it? You gather thousands of leads through on...
- 5 Things to consider when crafting a lead nurture program on Apr 28, 2009 in Background
5 Things to consider when crafting your nurture program Ok, so “nurturing” leads becoming part of our marketing vocabulary. While it is becoming overused many people either misunderstand what it really means or have a hard time translati...
- Telemarketing - The Search for Qualified Life on Mar 12, 2009 in Welcome
While automation has made big contributions to improving lead management effectiveness, it is no substitute for the variable that matters most human contact. See why and how you can improve your revenue http://generationomarketing.com/Resources.htmlO...
