The Expand2Web Blog

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Expand2Web helps small business owners get a steady stream of new customers from Google searches. I blog about WordPress websites and Local SEO topics.

Latest Blog Posts

  • Checking your stats & inbound links from the dashboard

    If you’d like to check out who’s reading your blog, and how they tracked you down, the incoming links and stats features of your dashboard make it easy. While there are many other plugins that can give you more analytics - these built in feature...

  • Rearranging the post editor to suit your style

    WordPress allows you to configure the settings of the post and page editing screens to meet your specific preferences. If there are options you never use, you can hide them.  If you want to change the order around - you can do just that.  Take a lo...

  • Adding categories and tags to your posts

    Categories and tags help to organize the content in your blog, and make it easier for people to navigate through to find what they’re looking for.  They will help users who are already on your site navigate and, perhaps more importantly, will help...

  • How to Create an Image Gallery in WordPress

    There may be times when you want to add several images to one of your posts. In this case, an image gallery may be the best way to display your photos with a minimal amount of muss and fuss. The following video explains how to create an image gallery...

  • Small Business Website shoots to top of Local Search Results

    How one small business owner used WordPress and Thesis to outrank big advertisers in her local area Melanie, the owner of the KeyLargo Fitness and Tanning club in Columbia, MO already had a website, but it was not bringing her any new customers. It...

  • Local Search Summit 09 – Local Search Ranking Factors

    The next session was a panel discussion moderated by Greg Sterling, with panelists David Mihm, and Gib Olander from Localeze. Local Search Ranking Factors Summary First, David summarized the findings in his excellent Local Search Ranking Factors re...

  • Embedding photos, video & audio into your posts

    WordPress makes it easy to insert photos, videos, audio or other media into your blog posts. These options will allow you to create multi-media posts using text, images, video and sound. Take a look at the video to see how easy it is to put photos,...