Marketing Goon

Floating Home Log Floats on May 12, 2009 in floating homes bridgeton bridgeton neighborhood columbia river floating home log float Last week I was working in my office and I saw this tug pulling a raft a logs. I’ve lived in the Bridgeton neighborhood on the North Portland Channel of the Columbia River for nearly five years. This is the first time I’ve seen floating h...

Using Twitter for Sales is Like Fishing on May 9, 2009 in marketing Lately I wake up in the morning and head downstairs to workout on my Concept 2 rowing machine. I turn on the TV, fire up my iPod and start rowing. For visual entertainment, I’ve been watching fishing shows on Versus. These shows follow a predic...

Social Media Meets Event Marketing Face to Face on Apr 10, 2009 in marketing facebook linkedin marketing event marketing event management social media marketing Twitter web 2.0 Thanks to Jim Bocci, I had the opportunity to make a pitch to the University of Oregon Continuing Education Workshop on Marketing Event Management at the new Uof O facility in Portland. It’s a magnificent new space in the White Stag building. L...

Collaboration for Sales & Marketing: Why Can’t We Get Along on Feb 10, 2009 in marketing This morning I got up at way dark thirty to talk to the PDX Sales Leadership Forum about slicing through the tension between sales and marketing with collaboration initiatives, tools and an on-going commitment to develop sales and marketing processes...

Who says brands don’t belong on Twitter? on Jan 21, 2009 in marketing Twitter twitter marketing Mashable has 40 examples of how a mindful approach to Twitter can build brands and rapport with customers and prospects. These companies are using Twitter for news updates, customer service, promotions and for gaining insights directly from customers...

whitehouse.gov – the real transition on Jan 20, 2009 in marketing obama web design whitehouse.gov New day, new administration and a powerful new Web presence at whitehouse.gov. All the hallmarks of team Obama’s innate sense of how the Web works. Clean graphics, fast track development, community involvement and delivered in the nick of time.

whitehouse.gov - the real transition on Jan 20, 2009 in marketing obama web design whitehouse.gov New day, new administration and a powerful new Web presence at whitehouse.gov. All the hallmarks of team Obama’s innate sense of how the Web works. Clean graphics, fast track development, community involvement and delivered in the nick of time.